Try to recall what you saw on social media the last time you scrolled. You’ll notice you can barely remember any posts, even if you scrolled for hours. This phenomenon has been confirmed by studies that have found that social media impairs both short-term and long-term memory. A social media feed is like the Lethe, the mythical river in whose waters lost souls sought absolution, and received it in the form of oblivion.
— Gurwinder Bhogal, "Social media is engineering amnesia: We’re trapped in Big Tech’s mind maze"
Social platforms are quietly rewiring